One of the first things I learned when trying to drive traffic and gain good positions in search engines to my blogs was by searching for and using a free directory submission. Things are changing in the way SEO is done, where it's going, I don't know, but as it stands and what continues to work for me is the more links pointing to my sites the better my sites position in most search engines.
Though there is another aspect to just getting back links and that's keyword research, but that's a whole other story.
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